The essence of niche marketing is to a create solution for a market that is overlooked or not served at all. The market must be big enough to make a living, but not so big that everyone will want a piece of it. You need to listen and study the needs the mark. If your solution is on the mark, the market will reward you with referrals and will willingly pay higher prices.
DetailsIt appears that iTunes read my blog because today they announced “iTunes Latino”, which is an area on their online store which is dedicated to Latin music, videos, audio books, and podcasts.
DetailsEvery website owner wants to increase traffic to the website. The three most popular options are Search Engine Optimization, Pay Per Click Advertising, and Article Marketing.
DetailsIf you can only ask your customers one question to determine their level of satisfaction with your product or service, you need to ask them “How likely would you be to recommend our company to a friend?” So says loyalty expert Fred Reichheld in his book “The Ultimate Question: Driving Good Profits and True Growth”.
DetailsYou have are in the proverbial elevator and, low and behold, Bill Gates is standing right next you. Gulp! He turns your way and says, “So, tell me about your business.”
What should you say?
DetailsWhat I love about this example of niche marketing is the passion involved. The Corvette Mike staff all love Corvettes. The customers that buy cars there love Corvettes. It is “gear-head” heaven. The stores are a fountain of knowledge about the different years and model types. And, they offer every accessory desired for you to personalize your ride. They also can expertly certify your machine like no other dealership.
DetailsThe following changes will rock your marketing world:
Hispanic Revolution- Hispanics accounted for about half the growth in the U.S. population since 2000, according to a US Census Bureau report. The nation’s largest minority group is increasing its presence even faster than in the previous decade.
DetailsTo be successful in Niche Marketing, you gotta follow these 10 rules:
DetailsThe words we use to describe marketing and sales have changed over the years. Here is a quick vocabulary update:
DetailsAs the world gets smaller, it is increasingly important to understand Chinese culture and business practices. For many entrepreneurs, sources of supply are frequently found in China, while others might look to China as a market for products.
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