I get asked this question a lot.
The definition of a viral video is a bit sketchy, but to me it means any video that offers a compelling or repeatable story that encourages people to pass it on electronically to a friend or to a buddy list. It moves from person to person and weaves it way across the web. It is a must see because of its content whether it is funny, sad, stupid, or educational.
The following link connects you with a truly viral video with 16,156,980 views and more on the way. Why is it so popular? I think it is because others think so. The crowd (or mob) has made it that way.
John Bradley Jackson
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P.S. Thanks to my friend Shawn Lawrence for passing this on to me.