Recently I was interviewed by Ashley Wirthlin from the Public Relations Blogger. We talked about marketing and PR in the new normal of 2010 and how things have changed.
Here is a snippet and a link to the blog.
“Niche marketing is about choosing a market that is overlooked or under-served… A marketplace that is served by the big companies, by mass marketers, typically will look over opportunities simply because they’re too small.”
John Bradley Jackson Interview – May 2010
John Bradley Jackson
Top Dog
The BirdDog Group
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