First of all, there are no rules for blogging.
I have written 300 blogs over the last two years about marketing, sales, and negotiation—the truth is that I am still learning how to blog. My blog has been read by thousands of readers across the globe. This is pretty cool when you think about it. If I can do it, you can do it.
With that said, here are a few recommendations for better blogging:
1. Keep your blogs short with no more than 500 words. Less than 250 words might even be better.
2. Save the big words for the lawyers. Instead, say what you mean and stop there.
3. Educate, inform, or offer opinion. Write about topics that will be interesting to your target audience.
4. Offer links to other resources. This is helpful to your readers.
5. Encourage readers to comment by asking their opinion.
6. Don’t expect a lot of comments since people are very busy.
7. Clever headlines help get your blog read.
8. Keywords help get your blog found.
9. End the blog on an up note or with a moral or with a suggestion or an incentive.
10. Postscripts always get read.
Blog on Dude.
John Bradley Jackson
© Copyright 2008 All rights reserved.
P.S. The first person to comment back on this blog gets a free copy of my book “First, Best, or Different”.