These clever words are attributed to Secretary of State Hillary Clinton. I think I understand what she means. It often takes a crisis to get people to take action. People hate to change, but will willingly do so if they have to (but not a day before). You know what I mean. The heart attack…
One of my former students, Ali Vaziri, has created an online television show which is part debate, part comic book, and part farce.
Very funny stuff.
This is TV of the future.
Take a look at it at http://www.banterbiscuit.com/
John Bradley Jackson
© Copyright 2009 All rights reserved.
You must know and understand the four dimensions of pricing for a new product or start up: 1. Cost. 2. Customer. 3. Competition. 4. Yourself. Cost drives a lot of pricing decisions, but for the wrong reasons. A typical price strategy is to mark up the estimated cost by some multiple like 3 or 4…
The executive summary is a summary of the business plan (including operations, sales and marketing, and finance), but it is also a selling document. This means that you must answer your readers’ questions if you want to sell your business concept. Here is a short list of questions you must answer in your executive summary:…
When establishing the prices for your products or services, don’t fall into the trap of establishing an “across board” price margin for all your products or services. Instead, look at each product individually. Look at this way. You might be able to justify a lower margin for products and services that account for a high…
If you want people to understand your presentation and remember your key points, be sure to use visuals. Studies show that 83% of learning occurs visually. This means that you need to replace or enrich your text with flowcharts, org charts, diagrams, charts and graphs.. By all means, add color to help your audience. Dark…
I am sorry but I am buried in Twitter messages. And most of them are not the least bit relevant to me. It borders on abuse—I call it Twitter overload. Like many people, I signed up for Twitter thinking that there must be a value proposition for me, too. What did I get? I got…
For many, the new economy of 2009 is limiting personal options, or so it seems. You know what I mean. We have always had the equity in our home, the cash in our IRA or 401K, and maybe some savings. Well, I guess we can scratch that now. I suppose for some moving to Hawaii…
According to the San Jose Mercury News: “Facebook has crossed the 200 million user mark”, founder and CEO Mark Zuckerberg announced in a blog post on Wednesday. He continued, “Growing rapidly to 200 million users is really a good start”. So now, do you believe me when I say Facebook is for real? John Bradley…
This is how comedian George Burns described a small town in the mid west that he disliked. It also describes how I feel about the current state of the economy. If you are like me, you are getting tired of this recession or “ice age” as I have been describing it. It seems that most…