Entrepreneurs must live with great uncertainty. Unlike the “9 to 5” crowd who prod through predictable daily work routines, life at a startup is wildly unpredictable. More than tasks or workflow, startups must manage unpredictable outcomes and then must adapt on the spot. This learning requires a founder to be accepting of considerable ambiguity and…
“Every employee has talent of some kind: He or she is skilled at being able to analyze numbers, bring products to market, or close sales deals. But talent is just the starting point. Genius is talent unleashed. It’s the ability to exploit each employee’s unique values, passions, strengths, curiosity, and intuition so they can add…
These startups generated plenty of buzz last year, but get ready to hear more in the coming months, according a list posted on Inc.com. Pawngo: This business is basically an online pawn shop. You get an offer from Pawngo, and if you accept, you FedEx your item to them in exchange for a (usually pretty…
Like many, I was touched by the recent passing of Steve Jobs. Steve was about my age and I also spent many years in Silicon Valley. He was adopted and I adopted a child. He was a marketing guy and so am I. He was billionaire and I am not. OK, I guess that is…
According to the Youth Entrepreneurship Study by the Young Entrepreneur Council and Buzz Marketing Group of more than 1,000 college students and recent grads, more than a third of them (36%) were “side-preneurs” — they started businesses while getting their degrees, and about 1 in 5 (21%) started businesses after college because they couldn’t find…
Listen to the radio (recorded) interview with the Deja New Marketing Author, John Bradley Jackson, and Aaron Barkenhagen of Bootleggers Brewery. Aaron is a former student of Jackson who has launched a microbrewery in Fullerton, California. This interview was hosted by Theresa Harvey of the Fullerton Chamber of Commerce. Issues addressed include: • What it…
Listen to the radio (recorded) interview with the Top Dog from The BirdDog Group, John Bradley Jackson, with Aaron Barkenhagen of Bootleggers Brewery. Aaron is a former student of Jackson who has launched a microbrewery in Fullerton, California. This interview was hosted by Theresa Harvey of the Fullerton Chamber of Commerce. Issues addressed include: •…
“A recent study by the Kauffman Foundation reports 2009 had the most business start-ups in 14 years — even exceeding the number of start-ups during the peak 1999-2000 technology boom,” according to AOL news reporter Kaitlin Madden. But, there is more to the story. Traditionally, start ups are created by men and women aged 35-44.…
Red sky at morning, sailors take warning. Red sky at night, sailor’s delight. Sounds like a nursery rhyme. In times past, a red sky at dawn was a signal to seaman that the weather was changing for the worse. This weather rhyme is centuries old. Like folklore, some myths are actually true. A red sky…
Audio interview with John Bradley Jackson.