Mission and Vision - John Bradley "JJ" Jackson

John Bradley "JJ" Jackson

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Mission and Vision

A collection of 19 posts

Optimists Live Longer

Optimists Live Longer

“Keep your face to the sunshine and you cannot see the shadow. It’s what sunflowers do.” – Helen Keller Do you see the world through rose-colored glasses? Or are you more of the “glass half empty” type? Evidence shows that positive thinking and optimism leads to better health and higher

The Hokey Pokey: Is This What It Is All About?

The Hokey Pokey: Is This What It Is All About?

For much of my life I have avoided the Hokey Pokey, which is a silly dance best suited for children and seriously inebriated adults. You know what I mean. It is for kindergarteners who are innocent and carefree; for them the Hokey Pokey is just natural. For those in mid-life

Pay It Forward

Often in life we get something from someone that makes our life better. It could be words of encouragement, a gift of money, or a good push that gets us going again. At the time we think to ourselves that we need to pay them back someday. Often we do

Predicting Your Future Self

Predicting Your Future Self

Answer this question: what will your life be like in 10 years? Go ahead and take a guess. The truth is most of us are unable to accurately predict our future selves. The challenges in making this prediction include context and time. You know what your past life has been

Busy People Are Happier People

Busy People Are Happier People

We enjoy being busy. We may complain about our hectic, fast-paced lives, but most of us wouldn’t know what to do with ourselves if we didn’t have a reason to be doing anything. We like to keep our minds engaged in something, even if it is something as

Want To Live Longer? Be An Optimist.

Want To Live Longer? Be An Optimist.

“Keep your face to the sunshine and you cannot see the shadow. It’s what sunflowers do.” – Helen Keller Do you see the world through rose-colored glasses? Or are you more of the “glass half empty” type? Evidence shows that positive thinking and optimism leads to better health and higher

Farewell to a Dying Friend

Farewell to a Dying Friend

I got a call this week that my old friend Don who was dying of congestive heart failure and was in a hospice. Time was short. He asked for me. Early in my career I struggled with my desire to be successful and to be true to myself. Like many

Personal Mantras

Mission and Vision

Personal Mantras

Personal mantras say how you are different. A mantra is a religious prayer or mystical phrase or poem that instills concentration when repeated and is used for meditation and prayer. The key is to focus on the mantra and to block out everything else. A personal mantra is three to

Personal Mission Statement 101

Mission and Vision

Personal Mission Statement 101

Why Do You Exist? Now that is a heavy question, is it not? Yet, there must be some reason that you are here on this planet at this time. This type of question can motivate some to study philosophy and others to enter the seminary. Or, you could consider good

Mission and Vision

The New Busy

“Americans work longer hours than nearly anyone in the developed world, even the Japanese. For many professionals and corporate managers, the 40-hour work week is history; 60- to 80-hour work weeks are now the norm. Why do we work so much? The simplest answer is because we can.” This quote

A Life With Purpose

Mission and Vision

A Life With Purpose

"May you live all the days of your life." - Jonathan Swift What is your purpose? Stop for a moment and answer that question. I know that sounds pretty heavy and it is. Life is truly short (unless that reincarnation thing is for real). Roll with me for

Feeling Trapped in the New Economy?

Mission and Vision

Feeling Trapped in the New Economy?

For many, the new economy of 2025 is limiting personal options, or so it seems. You know what I mean. We have always had the equity in our home, the cash in our IRA or 401K, and maybe some savings. Well, I guess we can scratch that now. I suppose

Mission and Vision

Why Do You Exist?

Now that is a heavy question, is it not? Yet, there must be some reason that you are here on this planet at this time. This type of question can motivate some to study philosophy and others to enter the seminary. Or, you could consider good old fashioned denial and

Mission and Vision

Bail Out Blues

The bad news is everywhere. The stock market leaps up and down bouncing along a never ending trough. Layoffs are forecast. The big three auto makers need billions to get through the next quarter. CNN trumpets the word depression seemingly for its shock value. After a while you cannot help

Mission and Vision

You Are Going to End Up Somewhere....

You are going to end up somewhere, so why not end up where you want to be? Organizations (and people) all have a purpose or a reason for being. Many call it a mission. That mission helps the firm to make good decisions that are consistent with its purpose. With

Marketing Mantras

Marketing Mantras

Marketing mantras say how you are different. A mantra is a religious prayer or mystical phrase or poem that instills concentration when repeated and is used for meditation and prayer. The key is to focus on the mantra and to block out everything else. A marketing mantra is three to

Messaging Tells Your Story

Messaging Tells Your Story

Messaging is a fancy marketing term for the story that you tell about your company or your offering; most importantly, your message must be heard and understood by your customers, friends, and employees. This message must clear, concise, backed with evidence, and tell the right story. Starting with the basics,

Mission and Vision

Your Mantra Explains Why You Exist

Need a quick way to communicate the company mission? Then consider a mantra. Traditionally, a mantra is a sacred syllable, phrase, or verse associated with deep meditation or prayer. Applied to people and organizations, mantras help people focus on what is important. A mantra is three to four words about

Mission and Vision

Your Personal Mission Statement Is Your Compass

“An' it's all right now, learned my lesson well. You see, ya can't please everyone, so you got to please yourself” Ricky Nelson, singer (1940-1985) Since most entrepreneurs are the “soul of a business”, writing a personal mission statement is a good first step before