John Bradley Jackson
John Bradley Jackson
Entrepreneur, Author, Professor
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Daily Archives: September 2, 2008

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Your Signature Please

At the end of every e-mail is the signature line which tells the reader how to contact you. It also tells them a lot about you and your brand. Surprisingly, many people don’t take advantage of this last step in the communication process in an e-mail letter. The minimum contact information that you should include…

September 2, 2008Leave a commentDirect Mail, Email Marketing, Marketing CommunicationsBy John Bradley Jackson

New Business Concepts- Encore

This is a reprint of a past blog on Business Concepts. A “business concept” is the first step in the process of starting a new venture. It typically describes a vision of what might be. It generally precedes the business plan and it begs feedback on the merit of the idea. A business concept speaks…

September 2, 2008Leave a commentBusiness PlanningBy John Bradley Jackson
John Bradley Jackson
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