John Bradley Jackson
John Bradley Jackson
Entrepreneur, Author, Professor
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Daily Archives: September 17, 2008

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Price Skimming is Not Sustainable

Price skimming refers to the pricing of a new product or service at a very high level (while you can get away with it). This type of pricing is often deployed for a product which has a competitive advantage that is not sustainable. This happens a great deal in technology when an innovative product first…

September 17, 20082 CommentsPricing, Sales ManagementBy John Bradley Jackson
John Bradley Jackson
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