John Bradley Jackson
John Bradley Jackson
Entrepreneur, Author, Professor
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Daily Archives: July 4, 2007

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Personalize Your Offering

Understanding your customer’s needs is a critical step in the sales process; if you understand this, you are empowered to construct the best possible solution for their problem. Without this information, you are just doing guesswork. With this knowledge, you can personalize your solution by emphasizing the fit of your offering with the customer needs.…

July 4, 2007Leave a commentSales Management, SellingBy John Bradley Jackson
John Bradley Jackson
© John Bradley Jackson
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