Category Archives: Customer Loyalty and Referrals

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Thank You

“I awoke this morning with devout thanksgiving for my friends, the old and the new.”
– Ralph Waldo Emerson, Poet

Thank you to my readers and friends for your support of this blog—you are the reason that I do this.

Happy Thanksgiving,

John Bradley Jackson
© Copyright 2008 All rights reserved.

November 26, 2008 3 CommentsCustomer Loyalty and ReferralsBy John Bradley Jackson

Special Events for Loyal Customers

For a small business such as a retail store or a service provider, special events can help propel the company and its brand to the next level. Unique events can provide a great perk for loyal customers while differentiating your business from the competition. Often I am asked, “But what can a little business like…

November 3, 2008 Leave a commentCustomer Loyalty and Referrals, Niche Market ProfilesBy John Bradley Jackson

Loyal Customers Give Referrals

Loyal customers keep on coming back. Loyalty is earned after the sale has been made and after the product or solution has been delivered. It is all about their perception of value. This perception is the reward that you get for delivering what you promised in quality, service, and responsiveness. More than just satisfied, a…

October 31, 2008 Leave a commentCustomer Loyalty and ReferralsBy John Bradley Jackson