Ethical Selling

(This is an reprint by special request of my blog from July 6th, 2007) For most of us, knowing the difference between right and wrong is pretty clear, but sometimes doing the right thing is hard to do. Or, let’s say we are challenged to make the right choices. Our government helps us out with…

Corporate Social Responsibility

Corporate America is accountable for what it does and does not do —businesses must be socially responsible (or, at least they should be). Social responsibility is a company’s duty to make the right choices that will contribute to the welfare and interests of society, as well as those of the organization itself. Recent headlines suggest…

The Golden Rule at Work

The “Golden Rule”, also known as the ethics of reciprocity, is often expressed as, “Do onto others as you would wish them to do onto you.” The golden rule message is a simple one: do the right thing. Doing the right thing is best for others and ultimately is best for you. The world’s religions…

Giving Bad News

Sometimes in sales, you have to give bad news to customers. While this is never easy, a little preparation goes a long way to helping you get the job done. Start by gathering all the facts and preparing yourself emotionally. Put yourself in the customer’s shoes—how would you feel when delivered this bad news? Here…