John Bradley Jackson
John Bradley Jackson
Entrepreneur, Author, Professor
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact

Daily Archives: April 21, 2012

You are here:
  1. Home
  2. 2012
  3. April
  4. 21

Why We Trust Certain Brands

Many brands come and go, and a few even stand the test of time. An even smaller number are among those that customers truly consider to be trustworthy. Why do we trust certain brands, and distrust others? It boils down to whether we perceive the company acts in our best interest, or in theirs. An…

April 21, 2012Leave a commentAdvertising, BrandingBy John Bradley Jackson
John Bradley Jackson
© John Bradley Jackson
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact
Main