John Bradley Jackson
John Bradley Jackson
Entrepreneur, Author, Professor
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact

Daily Archives: June 5, 2010

You are here:
  1. Home
  2. 2010
  3. June
  4. 05

Sell Aspirin, Not Vitamins

Given the many options for new products and new ventures, why not create an offering that solves a problem or relieves a pain for your customer—a problem that the customer wants to fix right away. When people have headaches they reach for aspirin or other pain relievers. The need is clear and immediate. The value…

June 5, 2010Leave a commentSellingBy John Bradley Jackson
John Bradley Jackson
© John Bradley Jackson
  • Home
  • About
  • Books
    • Your Entrepreneurial Journey
  • Resources
  • Blog
  • Speaking
  • Coaching
  • Consulting
  • Contact
Main